5 Things you need to know about the iHUb program

Written by: Rosita Mbanjwa

2 minute read.

Ever thought what life as a digital marketer would be like? iHub gives you that feel and experience with their free digital marketing program. This blog will expose you to five things you need to know about the iHub program in order to kickstart your digital marketing journey.

Here are five things you need to know about the program.

1. Free Digital Marketing Program

IHub is a free digital marketing program that focuses on building personal and business related skills. It is an industry-led digital marketing program and a global job placement network that encourages its students to aim higher and seek for global placements within the digital marketing industry.

2. Youth Focused

More than 60% of the youth in South Africa is unemployed and job opportunities are scarce. The iHub program then places its focus on the underserved communities to teach the youth in these communities skills and fill them with workplace experience to unlock global potential.

3. In Person 10-Month Program

The program currently runs at two different locations (cohorts) which are Cape Town and Johannesburg. Students are expected to show up 5 days a week at the hub where they will be facilitated and trained by the best digital marketers in the industry. The program runs on a daily basis from 09:00 am until 16:00 pm. There is facilitation time and self-study time which gives students time to grasp all they have learnt during the facilitated sessions.

4. Runs In Three Phases

The program runs in three various phases and each of which include weekly breaks away from the program and three streams and these are; digital marketing, core soft skills and Leadership & Identity.

The program is designed with real-life, in demand skills in mind with both South African and International training partners that equip students in entering the digital marketing sphere with confidence.

5. Personal Mentorship & Student Support

As a student at iHub, you are provided with a personal mentor throughout your iHub journey. The support is vast as there is also inhouse support from the facilitators, interns as well as fellow students. This is a very interesting part of the program as it aims at students tapping into themselves and understanding who they truly are and the impact they can make in changing the narrative.

Acquire a growth mindset

One thing, among others the program puts emphasis on is lifelong learning. The world is constantly changing, the digital marketing industry is constantly changing. Which is why a commitment to lifelong learning is key to embracing change. Be on your way with your lifelong learning journey with Meta and Google’s certification in Social Media Marketing and Digital Marketing & E-commerce available on their respective platforms.

Just like any other journey, lifelong learning is a process and commitment is key.